The Institute of Tourism Studies at °µÍø½ûÇøÆƽâ°æ is a research and education center providing cutting-edge research and professional education solutions that promote domestic and international tourism development. As the primary research arm of the school of hospitality and tourism management, the Institute offers academic research as well as professional services.
Our research engages our graduate students in international issues such as global stewardship, sustainability and leadership development.
Our professional services have benefited domestic and international CVB's in the areas of conversion analysis and web design.